Hilton Hotels Corporation announced its return to Panama in Central America, with the signing of four multi-year agreements in the country’s capital Panama City: two management agreements for a brand-new Hilton and new build Embassy Suites by Hilton hotel, one franchise agreement for a Doubletree by Hilton conversion and one franchise agreement for a newly built Hilton Garden Inn. Each hotel will represent the first in the country for each brand.

“We are truly excited about these developments in Panama City and being back in such a great city,” commented Daniel Hughes, senior vice president of operations, Caribbean, Mexico, and Latin America, for Hilton Hotels Corporation. “These newest additions reinforce our commitment to add a number of properties to our Central America portfolio and to have a presence in one of the region’s fastest growing destinations. We’re looking forward to being part of a thriving city that continues to offer some of the best tourist attractions in the region.”

Years ago, The Hilton housed the famous Sombrero Casino in Panama, but now, the 351-room Hilton Panama will be a first class property developed by Star Bay Group, Inc., and Hilton Hotels Corporation will operate the hotel under the terms of a multi-year management agreement. Led by F&F Properties and its president Saul Faskha, construction of the Hilton Panama has begun and completion is scheduled for 2011.

Located in Panama City’s financial district, the hotel marks the Hilton brand’s return to the capital. Just 13 miles from Tocumen International Airport and five miles from the Panama Canal, the Hilton Panama will boast an array of recreational facilities including an 8,200 square-foot fitness center, a 10,750 square-foot world-class spa, outdoor terrace swimming pool, and a Las Vegas-style casino.

The Embassy Suites by Hilton Panama City will be developed by Sabadell Investment Inc. and Hilton Hotels Corporation will operate the hotel under the terms of a multi-year management agreement. Construction of the 306-room upscale, all-suite full service Embassy Suites by Hilton Panama City is scheduled to begin in 2009 with an estimated completion date of October 2011.

The Doubletree by Hilton Panama City will be developed and operated by Blue Star Hospitality, S.A., under a franchise agreement with Hilton Hotels Corporation. The 213-room property is undergoing an extensive renovation to re-brand as a Doubletree by Hilton hotel in Spring 2010.

The eight-story hotel is strategically located at one of the city’s most important intersections in the business district - Via Espana and Avenida Federico Boyd, across from the architecturally striking Iglesia del Carmen. The Doubletree by Hilton Panama City will offer a rooftop fitness center, pool and spa, retail outlets, 2,000 square feet of meetings space, and a full-service restaurant.

All properties will participate in Hilton HHonors, the only guest rewards program that allows members to earn Points & Miles for the same stay and redeem points for free nights with No Blackout Dates. The return to Panama of one of the leading hotel brands has been timely scheduled to coincide with the billion dollars investment widening the Panama Canal.

Ted Middleton, senior vice president development, the Americas, for Hilton Hotels Corporation commented, “Hilton’s expansion in Panama City is part of our overall plan to grow our portfolio of properties in the Caribbean and Latin America. Owners and developers understand the value of our brands and we are very optimistic about our growth opportunities in the region.”

Panama City is the political and cultural center of Panama, and the financial center of Central America. Located at the Pacific entrance of the Panama Canal, the city is well known as the home of some of the tallest skyscrapers in Latin America. Tourists can explore a variety of attractions including the famous Bridge of the Americas spanning over the Panama Canal, tropical forests, and the city’s old quarter featuring a waterfront promenade, theaters, museums, restaurants, and the presidential palace. (E-05.19.09)

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