The American Gaming Association (AGA), National Center for Responsible Gaming (NCRG) and more than 100 casino and gaming companies across the US have mobilised to celebrate the 10th anniversary of the annual Responsible Gaming Education Week (RGEW), which began on Monday. The theme of this year’s week, ‘Responsible Gaming: In Your Own Words’ focuses on how every member of the community has a role to play in promoting responsible gaming throughout the year.

The official start to the week was on the casino floor at Caesars Atlantic City. Participants included Gary Loveman, chairman, president and CEO of Harrah’s Entertainment, Inc., and chairman of the AGA; Linda Kassekert, chairwoman of the New Jersey Casino Control Commission; Frank Fahrenkopf, president and CEO of the AGA; and Kevin Mullally, general counsel and director of government affairs for Gaming Laboratories International and a member of the NCRG board of directors. Community leaders, property presidents and gaming employees from each of the city’s casinos were on hand to showcase Atlantic City’s commitment to responsible gaming.

Atlantic City Mayor Robert W. Levy, Sr. and New Jersey State Senator James McCollough unveiled the winning entries in the AGA’s nationwide employee responsible gaming poster and essay contest, held earlier this year to commemorate the 10th anniversary of RGEW. The winning poster design, created by Vicki Madsen, director of regulatory compliance at Cactus Pete’s Resort Casino in Jackpot, Nevada is featured on posters and other collateral materials being used to promote RGEW in casinos across the country. The other three winning posters will be released throughout the year as part of an ongoing Responsible Gaming Education Poster Series.

“I know that every gaming executive in our industry takes this issue as seriously as I do,” Loveman said. “We want everyone who visits our casinos to be there for the right reason – to simply have fun. We don’t want people who don’t gamble responsibly to play in our casinos, period. In that spirit, I pledge that we as an industry will continue working with all of you, community leaders, health care professionals and elected officials, to bolster our united efforts to reach our goals in this arena.” (E-08.08.07)

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