SunCruz Casinos, founded in 1994 and now owned by South Florida’s Ocean Casino Cruises, is the largest non-land based gaming operation in the US. It is undergoing sweeping changes including new slot machines, new promotions and table games and much more under new management by Houston-based Nevada Gold, owner/operator and developer of gaming facilities and lodging entertainment facilities in Colorado, Washington State, and Florida.
Last October SunCruz hired Nevada Gold to manage its casino and entertainment operations and in less than a year, the company has spearheaded a series of sweeping changes that have revolutionized SunCruz, with myriad additional changes in the works that will improve the guest experience even further. Since embarking on its transformation of SunCruz Nevada Gold has added more than 800 new slot machines and innovative new promotions and table games, implemented new policies and procedures, instituted new internal controls that are as stringent as those in regulated casinos, and introduced a company-wide service standards and training initiative called Show Time.
"This move ensures that our guests will have a dramatically enhanced experience," said Trevor Taylor, Chief Operating Office of SunCruz Casinos. "Nevada Gold is known for innovation, integrity and casino excitement. Our guests are more excited than ever about SunCruz Casinos. In fact, we're the home of Florida's loosest slots and our flagship in Port Canaveral will soon be celebrating its 3 millionth guest!"
"Nevada Gold is committed to maintaining the same level of integrity for all of our casino operations, whether land or sea based," said Robert B. Sturges, President and CEO of Nevada Gold, who brings more than 25 years of gaming industry experience to Nevada Gold. "SunCruz guests have told us what they want, and they now expect an even better and more exciting casino experience. We listen well and are delighted to steer the SunCruz brand in a fresh new direction." (E-09.22.09)
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