The most popular gambling activity in Great Britain remains National Lottery tickets, according to the results of a survey published by the Gambling Commission. Not only that, the National Lottery saw the highest activity in three of the top first four categories, which included scratch cards. Over the year to June 2011 (that is, an average of figures for September 2010, December 2010, March 2011 and June 2011), 56.7% of the 4,000 adults surveyed said they had participated in at least one form of gambling in the previous four weeks. This figure of 56.7% compares with the 2010 calendar year figure of 55.5% and the 2009 calendar year figure of 55.2%.
The most popular gambling activity was National Lottery tickets (46.3% of respondents), followed by tickets for society or other good cause lotteries (11.6%) and National Lottery scratchcards (10.7%). Betting on horse races, buying bingo cards or tickets at a bingo hall, and gambling on fruit or slot machines were the next most popular activities (4.6%, 3.4% and 3.3% respectively).
Remote gambling participation has also seen a small increase - 11.8% compares with the 2010 calendar year figure of 11.1% and the 2009 calendar year figure of 10.5%.
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The growth in participation in remote gambling is explained very largely by increased online participation in the National Lottery. If those only playing National Lottery products remotely are excluded, 5.9% of respondents had participated in remote gambling in the year to June 2011, compared with the figure of 5.7% in 2010 and 5.7% in 2009.
Remote gambling via a computer, laptop or handheld device was most popular (10.5% of all respondents), followed by gambling via mobile phone (3.2%) and interactive/digital TV (1.4%). Those participating in remote gambling were more likely to be male than female, and were more likely to be aged 18-44. (E-08.01.11)
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